Doing whatever you can does not mean its fair play.

The guilds were made for your friends, you are supposed to recruit your friends. The kick is for removing players incase they do something bad, or you no longer wish them to be in your guild, not for everytime they log off.

Guild allies were for seperate guilds to make it do you could "ally" not for "families" or "mega guilds" to get past the 25 member limit.

The hats were supposed to be rewards, not goals or reasons for guilds.