What Zone needs is some exploration, Zone is the only server I know of that is just one area that is filled up with shops everywhere. There are no places to explore or interact with unless your doing some sort of minigame like a mission, pvp arena battle, or a spar. However, on other servers like Classic and Era, the GMAP isn't 100% all shops and stores. There are actually a few nice landscapes to venture to, but in Zone it's one big space station with nothing to do besides minigames. Fixing this could cause Zone to probably be more successful than it's current state.