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I feel as though this would inspire a lot of hatred. Like on Era, they already have the local messaging system, what would they possibly want to say in the global one that they wouldn't say in the local one. If the posts on these forums are any example, then this is definitely not something that would be used positively.
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While an entirely different game a good example to use is Clash of Clans. The world chat has no use and is largely forgotten by the time you start getting into the game. It's also riddled with immature 12 year olds who seem to think their swearing makes them look cool...