Judging a war based on kill counts seems a bit boring. If anything, wars should be about interrupting the enemies daily activities.

Back when I used to play(a long time ago) guilds had their OWN war enemies and such. We did this via announcing our wars to our guild members, and in turn any enemy seen was to be killed on sight. We would follow guild members around and kill them until they conceded.

Being warped into an isolated area and killing until someone gets bored just seems like a bit of an anticlimactic approach to war.