I made this post on the in game forums already, but it will probably end up getting deleted like the rest of my posts do for some reason.
I believe Zone should have factions. There will be 5-10 different factions. If a player wants to join a faction they will have to pay X amount of gralats to join or maybe even X amount of ZC. There will be a progression system and if a player wants to switch factions the cost will be losing their current faction progression and gear.
Each faction will give the players that join a unique faction weapon. To progress in their faction level they will have to get kills with the faction gun. Each level being say 300 kills. As a player's rank increases gear will open up in a faction specific shop. This could vary from guns to gun skins, melees and melee skins, hats of course, bodies, and robots. All gear would be specific to the faction.
I figured this would add some depth to Zone and could even add Faction vs Faction events. Some Lore/Story could even be introduced with separate factions fighting etc. This would also give some players not really interested in pking a reward and goal for doing so. Tell me what you think about this idea.