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Well this is currently happening for Christmas.
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I know, the point I was trying to make was that it would be handy for constant updates. Might as well use all the resources available. There's plenty of players with the skills to contribute useful work for the server.
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The product is not new, the model may be, but the product in general will have already been sold at the store, if a store sells Object A, they will order newer version of Object A to sell, they will not start selling Object B just because of the sale day.
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iPhone is a product, 5th gen/6th gen are models, so the product is new, but the model will most likely be an old model.
lol