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Actually this is related to a growing trend in game development, which is considering ethics in game design. Creating open ended systems where people who play for 20 hours a day (and neglect themselves) is considered ethically unsound. Systems that rewards this behavior and incentivize people who have addiction issues to fall into the trap in order to stimulate competition are kind of rife in online gaming. Especially mobile gaming (remember farmville?).
There are simple design techniques that limit this (timers, daily limits, reduced availability/decreasing benefits over time). When you create these kind of systemic bottlenecks, however, it often becomes tempting to include pay-to-win features to create an alternative method of people getting a leg up.
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I have no idea what Farmville is other than it sounds like some kind of farming simulator game, But if anything if people (Somehow) can manage to play 20 hours a day, It really only shows they don't really have other things to do. Most gamers and people who play games in general are usually kids in school or young adults with a lot of free time, If there really is nothing they need to get done or anything else they'd rather do, Why not just let them play a game for however long? I mean most people who get around my age and have a job or two break out of the need for gaming and realize the more important issues anyway. Not saying there isn't people addicted to farm simulators or whatever it was called or like graal, But compared to actual real addictions i dont think it should be concern.